CX Advisory Board
Brandon Standerfer
Corporate Director, Distribution
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Area of Expertise
YOUR Customers, THEIR Experience Journey, Customer-Focused Innovation
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With more than 20 years of experience, Brandon is a hospitality veteran with a passion of demystifying the evolving hospitality global distribution landscape. Known for executing complex and high-profile projects while propelling revenue growth and profitability. Skilled in delivering top-line revenue strategies while managing the cost of customer acquisition. Brandon has solid management experience spanning multiple disciplines including Revenue Management, Distribution Optimization, Project Management, Call Center Operations, Reservation Sales and Process Improvement.
With a keen focus on developing cohesive synergies through system integration requires an approach with core principles; Strategy, Project Management and Optimization. Collaborations has no limits, therefore conquering the hospitality distribution technology landscapes demands contribution from all disciplines of the organization. Brandon’s professional experience has provided him the opportunity to influence the hospitality industry across multiple hotel segments, IE…Economy, Select Service, Mid-Scale, Upscale and Boutique Lifestyle Luxury brands. With this diversity of brands, he has been exposed to various expectations and performance deliverables required.
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